Stock & Company Details
Betterware de Mexico S.A.B. de C.V. $BWMX
Price:
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37M
$629M
52 Week High:
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10 Day Average Volume:
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0.48
50 Day Moving Average:
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52 Week Low:
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30 Day Average Volume:
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30 Day Change:
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3 Month Change:
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Retail Trade
BWMX technical indicators
Latest Betterware de Mexico S.A.B. de C.V. (BWMX) indicator readings as of 2026-08-28.
BWMX's 14-day RSI is 35.7, in neutral territory. At $15.77 it is trading 6.4% below its 200-day moving average of $16.85, and below its 50-day average of $17.21. Price sits near the lower Bollinger Band ($15.52 to $17.18). ADX reads 36.4, indicating a trending market.
Select a strategy to see its performance
Backtested on this stock over recent history.
| Strategy | Trend | Return | Win rate |
|---|---|---|---|
| MACD Momentum Momentum Buy when MACD turns positive (crosses above zero) and RSI confirms momentum above 50; sell when MACD falls back below zero. | – | – | |
| RSI Reversal Mean reversion Buy when RSI falls below 30 (oversold), sell when it climbs above 70 (overbought). | – | – | |
| Volatility Breakout Volatility Buy when price closes above the upper Bollinger Band, sell on reversion to the 20-day average. | – | – | |
| Strong-Trend Pullback Trend + timing In strongly trending stocks (ADX above 25), buy short-term dips (Stochastic below 30) and sell into overbought (above 80). | – | – |
Overview
Betterware de Mexico SAPI de CV is a direct-to-consumer selling company. The company operates through two business segments: the home organization products (Betterware segment or BWM segment) and the beauty and personal care products (B and PC) (JAFRA segment). The Betterware's segment is divided in six categories of the home organization: i) Kitchen and food preservation, ii) Home solutions, iii) Bedroom, iv) Bathroom, v) Laundry and Cleaning and vi) Tech and mobility. The JAFRA's segment is divided in four categories of the beauty and personal care: i) fragrance, ii) color, iii) skin care and iv) toiletries. The company's segments products are sold in twelve catalogs published throughout the year. The company operates mainly in Mexico and the United States.
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